Edwina has worked in the Sports, Events and Travel industry for over 17 years specialising in sponsorship strategy and leveraging, event management and client services.
For the past 15 years she has led a global lifestyle working with brands and international sporting bodies in Switzerland, London, Brazil, Canada and Australia. Focusing on Major Global Events and Sporting Tours, she is familiar with the Longines brand from her work with the International Ski Federation and FIS World Ski Championships. Edwina is passionate about the sports and brands she works with. She is known for her strong communication and organisational skills and will go that extra mile to ensure Partner programs are tailored and deliver a solid ROI for the brand.